digital receipts
August 18, 2011 at 11:43 am Leave a comment
As mobile payment standards evolve, mainstream retailers are driving efforts to promote digital receipts even at their offline stores.
The NYT reports on the potential environmental benefits and cost savings that could be generated, as a result of these initiatives.
Green and clean.
To the rubbish pile that the Internet is creating, alongside the road maps, newspapers and music CDs, add one more artifact of consumer life, the paper receipt.
Major retailers, including Whole Foods Market, Nordstrom, Gap Inc. (which owns Old Navy and Banana Republic), Anthropologie, Patagonia, Sears and Kmart, have begun offering electronic versions of receipts, either e-mailed or uploaded to password-protected Web sites. And more and more customers, the retailers report, are opting for paperless.
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